Response Tracking

Responses can be tracked to measure campaign effectiveness. This allows for cost-effective test marketing to determines what really gets the attention of your audience. The net result is a tremendous increased in the return on your marketing spend.

Response Tracking

Our sales staff can assist you in procuring data or work with you or your agency to utilize information you already have. Our data professionals have tools to turn that data into almost anything imaginable from simple letters to complex fund raising appeals that requiring conditional programming. While the programming may be complex, we are innovative, flexible and user friendly.

Peake DeLancey has black and white and color capabilities to print variable data as large as 14 x 17. Projects can be stand-alone products like postcards or complex, multipart packages or mailings that are matched on our intelligent inserters. Variable data works as well on a perfect bound or stitched catalog as it does on a convention registration. Contact us for examples of some of our recent campaigns.